Meet Kristin Kodenski | Midnight Design and Promos

Kristin Kodenski

Creative Director | Marketing Strategist | Wix Partner
Dagsboro, DE • kristin@midnightdesign.net • midnightdesign.net • Book a Consultation

PROFESSIONAL SUMMARY

Creative marketing leader with over 25 years of experience in branding, digital marketing, print production, and omnichannel strategy. Founder of Midnight Design and Promos LLC and certified Wix Partner, specializing in SEO, geofence marketing, direct mail, and promotional branding. Proven track record working with nonprofits, political organizations, small businesses, and national associations.

PROFESSIONAL EXPERIENCE

Midnight Design and Promos LLC — Founder & Creative Directo Dagsboro, DE | 2013–Present

Founded full-service creative agency offering branding, digital, and print solutions. Oversee marketing strategy, creative direction, and client success. Lead a team of contractors and interns to deliver customized services across multiple industries.

Key Services:

SEO Strategy, Content Development, and Analytics
Geofence & Omni Channel Marketing
Branding, Identity Systems, Logo Design
Direct Mail, Signage, Email Marketing
Wix Website Design & Maintenance
Social Media Management & Ad Campaigns
Promotional Products & Apparel

Clients:
Sussex County GOP, First State Freedom Store, 38th/39th/41st/28th/4th District Republican Clubs, Institute on the Constitution, Anita West-Werner, Brenda Mennella, Neil Parrott, LaToya Nkongolo, Colonial Republicans, Connects360, Let’s Do Linens, Renove Medical Spa, Sea Barre, National Geographic, Juvenescense, Insulite Health, Hashimoto Institute, ISSA, The Dog House, Hopkins View, GBMC, Compassionate Healthcare Nursing Services and many others.

Custom Print Now— Pre-Media Director
Columbia, MD | 2010–2013

Directed marketing and digital solutions for four divisions (PrintNOW, PremiumNOW, BooksNOW, xMediaNOW). Specialized in Web-to-Print services and online fundraising innovations for nonprofits.

Key Services:

Customer Asset Management & W2P Template Design
Cross-Media Campaign Development
Web Development & UI Design
Direct Mail, Signage, and Ad Specialty Sales

Notable Clients:
American Diabetes Association, Habitat for Humanity, Autism Speaks, BBYO, Villanova University, AAA, Pandora, PowerBlendz, American Wildlife Foundation, Rider Insurance, Three Dog Logistics, Novo Beads

Impact:

Developed a donor greeting card platform for Habitat, saving $48K and resolving donor delivery issues
Oversaw launch of ADA's Wedding Favor site, producing 1.5M favors and earning a 300% ROI

Midnight Design Inc. — Owner / Creative Consultant Towson, MD | 2000–2010

Evolved from freelance to full-service studio. Managed all aspects of branding, print, web, and direct response marketing.

Key Services:

Branding, Collateral & Advertising Design
Web Development
Event Design & On-Site Production
Voice/Fax Broadcasting for Associations
Direct Mail & Donor Retention Campaigns
Real Estate Marketing

Clients:
Allterra Group (Valuation Expo), Dennis Marketing Group, UMUC, Kids Wish Network, National Troopers Coalition, Delaware State Troopers Association, Shelter Group, RLA Management, MMHA, DHMH, Center For Infant and Child Loss, GBMC, Weymouth Realty, Long Foster, Century 21, Realty World, Dregier and Associates, William Douglas Homes, CGC Builders, Markham View, ITI Construction, Exhibit Promotions Plus, Tint Man of Maryland, Mail~Rite,

Impact:

Built and managed AppraisalBuzz e-zine for 10+ years, scaling audience to 45,000 and managing expos across the U.S.
Created personalized fundraising series for Dennis Marketing Group boosting average donor gift from $20 to $40

Axiom Communications — Graphic & Web Designer Baltimore, MD | 1996–2000

Key Services: